Exploring North Carolina’s Cultural Treasures: Must-Visit Attractions in Winston-Salem

Nestled in the heart of North Carolina, Winston-Salem stands as a testament to the region’s rich history, artistry, and Southern charm. Often referred to as the “City of Arts and Innovation,” it is a place where the old world meets the new, where history and modernity dance together in harmony. From its historical landmarks to its vibrant arts scene, Winston-Salem offers an unforgettable travel experience. In this guide, we will explore the must-see attractions in this captivating city, offering detailed insights into what makes them stand out and why they should be on every traveler’s itinerary.

1. Old Salem Museums & Gardens: A Step Back in Time

Location: 900 Old Salem Road, Winston-Salem, NC

The moment you step into Old Salem, you are transported to a world where time slows down. With its cobblestone streets, historic buildings, and period-dressed interpreters, Old Salem is like a living, breathing museum. This historical district, dating back to the 18th century, was once a Moravian settlement. Today, it’s a window into the past, showcasing the early American life of the Moravian people who settled here.

Highlights & Activities:

• Historic Buildings: Explore the meticulously preserved buildings such as the J. A. Camlin House and The Salem Tavern, each a reflection of the region’s architecture during the 18th century. Each corner feels like it holds a secret, a story waiting to be told.
• Interactive Exhibits: From blacksmithing demonstrations to candle-making workshops, every experience is an immersive dive into the culture and crafts of the time.
• Gardens: The beautiful gardens are a sight to behold, showcasing the flora that was vital to the Moravian community’s survival and trade.

Ticketing & Booking Information:

• Cost: Tickets range from $10-$25 for adults, depending on the type of tour.
• Where to Book: Tickets can be purchased directly through the Old Salem website here.

Tip: Spend at least half a day in Old Salem. The guided tours are informative, and the peaceful, historic setting invites you to linger and absorb every detail.

2. Reynolda House Museum of American Art: A Gallery of Masterpieces

Location: 2250 Reynolda Road, Winston-Salem, NC

Reynolda House is not just a museum; it’s a magnificent estate that embodies the beauty of art and history combined. Once home to the Reynolds family (of R.J. Reynolds Tobacco fame), this grand mansion is now a space where art and nature collide in the most harmonious way. The architecture of Reynolda House is like a poem in brick and mortar—grand, yet approachable, with its sweeping lawns and elegant façade.

Highlights & Activities:

• American Art Collection: The museum houses an impressive collection of American art, featuring works from artists such as Georgia O’Keeffe, Thomas Eakins, and Andrew Wyeth. Each painting and sculpture in the gallery tells a story of a nation at various points in its evolution.
• Historical Home Tour: Wander through the opulent rooms of the Reynolda House, where the old-world charm of the 20th century still lingers in the air. The home itself is a masterpiece—its architecture and furnishings are as much a part of the art experience as the pieces displayed within it.
• Gardens & Grounds: The sprawling gardens outside are a delight to explore, filled with vibrant flowers, manicured hedges, and serene walking paths. It’s easy to get lost in the beauty of the estate, with each turn offering a new perspective.

Ticketing & Booking Information:

• Cost: General admission is $12 for adults, $10 for seniors and students.
• Where to Book: Tickets can be booked on the Reynolda House Museum’s official site here.

Tip: If you’re an art lover, be sure to check out the museum’s rotating exhibits. The gallery always has something new and inspiring, so it’s worth a visit every time you’re in town.

3. The Benton Convention Center: A Hub of Culture and Events

Location: 301 W 5th St, Winston-Salem, NC

The Benton Convention Center is where the pulse of the city’s modern energy beats strongest. Hosting various events from art exhibitions to business conferences, this venue serves as the backdrop for much of Winston-Salem’s vibrant cultural calendar. The center itself is a modern marvel, with sleek lines and open spaces that exude an atmosphere of possibility.

Highlights & Activities:

• Cultural Events: From the Winston-Salem Arts Festival to Music & Theater Performances, the Benton Convention Center is home to a wide range of cultural experiences throughout the year.
• Conference & Expositions: The center also holds major expos and conventions, attracting people from all over the country. Whether you’re attending a local business conference or an art exhibition, you’ll experience the city’s spirit of innovation at its finest.

Ticketing & Booking Information:

• Cost: Event pricing varies depending on the type of event or conference.
• Where to Book: For information on upcoming events and ticket purchasing, visit the Benton Convention Center’s website here.

Tip: Check the center’s event calendar before your visit. If you time your trip right, you might catch a performance or exhibit that adds an extra layer to your Winston-Salem experience.

4. The Hanes Mall: A Shopper’s Dream

Location: 3320 Silas Creek Parkway, Winston-Salem, NC

For those looking to indulge in a bit of shopping therapy, Hanes Mall offers an experience like no other. The mall, the largest in North Carolina’s Piedmont Triad region, is not just a shopping complex but a lifestyle destination. Its contemporary design makes shopping feel like an art form, with sleek stores lining the spacious walkways and natural light flooding through expansive windows.

Highlights & Activities:

• Retail Therapy: Featuring major department stores such as Macy’s, Dillard’s, and Nordstrom, as well as smaller boutiques, Hanes Mall is perfect for those looking to treat themselves or find the perfect souvenir.
• Dining: With a food court offering everything from fast food to gourmet options, and sit-down restaurants like P.F. Chang’s and The Cheesecake Factory, there’s no shortage of delicious dining options after a shopping spree.

Ticketing & Booking Information:

• Cost: Free to enter, but prices vary depending on the store or dining establishment.
• Where to Book: Shopping and dining options are available directly at the Hanes Mall website here.

Tip: Take advantage of the mall’s VIP discounts if you’re planning to shop during your visit. You can sign up for special promotions and events online.

5. Tanglewood Park: Nature’s Playground

Location: 4061 Clemmons Road, Clemmons, NC (Just outside Winston-Salem)

For those seeking a peaceful retreat into nature, Tanglewood Park is a true sanctuary. With its lush forests, winding trails, and serene lakes, Tanglewood feels like a breath of fresh air in the middle of the bustling city. This park offers something for everyone—whether you’re a hiker, cyclist, golfer, or simply someone who enjoys the calm embrace of nature.

Highlights & Activities:

• Outdoor Adventures: Walk or bike along the miles of trails, or take a boat out onto the lake. Tanglewood’s varied landscapes provide endless opportunities for outdoor exploration.
• Golfing: The park boasts two beautiful golf courses, making it a golfer’s paradise. Enjoy a relaxing day on the green with a scenic view.
• Horseback Riding: Take a guided horseback ride along the park’s tranquil paths, perfect for families and nature lovers alike.

Ticketing & Booking Information:

• Cost: Access to the park is free, but activities such as golf or horseback riding may have fees.
• Where to Book: Check out Tanglewood Park’s offerings and book activities through the Forsyth County Parks & Recreation website here.

Tip: If you’re visiting during the warmer months, bring sunscreen and water. The park is vast, and exploring it fully can take some time.

From its rich historical past to its vibrant modern culture, Winston-Salem has something for everyone. Whether you’re wandering through the cobblestone streets of Old Salem, admiring fine art at the Reynolda House, or relaxing in the peaceful beauty of Tanglewood Park, every corner of the city invites discovery and wonder. Plan your trip carefully, and you’ll find yourself fully immersed in the heart and soul of this remarkable North Carolina gem.